Butchers get a taste of Tassie

Produce. Raised on the rugged north west coast, grazing on pristine pastures in a cool climate, the Cape Grim Beef brand is world renowned for its quality. Queensland butchers travelled to the heart of the Cape Grim brand last week to discover how that fine quality is achieved. The country’s most influential butchers met with …

2 years ago

Meat for mainlanders

Produce. Greenham Tasmania’s Pure Black Beef has launched its Angus beef into a number of Woolworths stores across metropolitan and regional Victoria. Pure Black Beef is the ‘little brother’ of the Cape Grim Beef brand and is 100 per cent grass-fed Angus yearling beef. In line with Tasmanian law, the meat cannot have been administered …

3 years ago

Raising the steaks this spring carnival

Produce. Circular Head’s Cape Grim Beef will be the official beef supplier for this Spring Racing Carnival season, showcasing the region’s premium grass-fed brand to racegoers. In a two-year sponsorship deal struck with Melbourne Racing Club, Cape Grim Beef will sponsor a race on Caulfield Guineas Day and be the official beef supplier for the …

3 years ago
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Cape’s coverage coup

Promotion. The paddock to plate story of Cape Grim Beef is set to reach a substantial Asian audience following a Tourism Tasmania supported venture last weekend. Singapore-based journalist Annalisa Burgos, an anchor for Channel News Asia on morning show First Look Asia, spent just under a week in Tasmania to film a travel food series, …

3 years ago

Beef comps conquered

Accolades. Greenham Tasmania has impressed at a national carcase competition recently, winning 10 out of a possible 24 awards. Held in Rockhampton last month, the Beef Australia 2015 competition saw a record 582 entries from six states, with judging overseen by Meat and Livestock Australia’s (MLA) Janine Lau who visited 26 plants across the country over a 10-month …

3 years ago