Campaign to stop hunger

Woolworths Smithton’s Melinda Armstrong, Kellie Rowling and branch manager Aaron Duthoit are encouraging shoppers to purchase brands participating in Foodbank’s hunger relief campaign throughout the month of July. Picture: Ashleigh Force.

Relief. Helping to stop others from going hungry is as easy as doing your weekly shop.

During the month of July, locals can help the more than 38,200 people across Tasmania who receive hunger relief each month.

Foodbank’s biggest annual public food appeal will help provide meals for the one in six people who are in crisis at some point each year.

An estimated 40,700 people across Tasmania seek assistance for food relief each month, however to meet this need, an additional 21,000 meals are still required above what is currently being provided.

A third of Australians receiving food relief are children and it is estimated that around one in five children experience going to school or bed hungry.

The Foodbank Shop and Share campaign matches donations of products from some of Australia’s top brands with customer purchases at Woolworths. Local customers can help support the campaign, triggering one-for-one donation each time they purchase a participating brand’s product at Woolworths Smithton and Woolworths Wynyard.

In 2016, the campaign raised 13 million meals for Australians in need and donations this year are anticipated to be the equivalent of filling around 3500 shopping trolleys full of food.

Woolworths Smithton and Wynyard group manager Graeme Connelly said the supermarket giant is proud once again to be supporting the annual campaign.

“All customers need to do to play their part is purchase one of the many participating products across our stores when they shop with us in July and know that by supporting the brands that support Foodbank, they will be helping families in need across the region.”

Participating brands include the Woolworths food range, Ardmona, Devondale, John West, Chicken Tonight, Old El Paso, Vetta, McCain, Helga’s, SunRice, SPC, Primo, Mount Franklin, Continental and Sanitarium.

Foodbank is a non-profit organisation which acts as a pantry to the charities and community groups who feed the hungry. It is a conduit between the food industry’s surplus food and the welfare sector’s need.

Foodbank’s good work is made possible thanks to key partnerships with the food industry and its dedicated team, which includes more than 3000 volunteers.

 

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